Tara Richardson started Custom Resources in 1997 with one item, The Marketing Web. It was soon followed by The Competitive Edge booklets for DECA preparation.  Today, the company still offers these time-saving and innovative educational resources. Testimonials are available here.

You can purchase these items right here. As always, we accept school PO's, too.

Competition University, the company's newest resource, is an online educational website, hosting courses designed for DECA events and has helped 1000's of competitors prepare for their competitive events! First introduced for the 2010-11 school year, the site had 5000 students enrolled. In it's second year, more than 6000 competitors are enrolled and more are enrolling each week as ICDC draws nearer. Each course is loaded with resources for a diverse listing of DECA's competitive events, so it is highly recommended that students have access as soon as their passion for DECA competition is ignited. For some chapters, this fire is kindled in the late fall of each school year. For others, especially individual competitors, the flames begin to blaze as they excel through their local levels of competition. Six chapter level enrollment options provide chapters access and the individual price of $14 per course is always available for individuals! Competition University .... It's Where to Prepare!

Running for State & National Office, is a publication that take candidates step-by-step through brainstorming and planning activities that formulates the framework and implementation of a strategic campaign. (This product will be available for download on 2/28.)

The Marketing Web, the first educational product offered by Custom Resources is now in the 2nd edition and continues to be a true time-saver for marketing teachers and a powerful educational supplement. The graphic organizers, both in poster and Power Point delivery, bring more than 200 economic, business, and marketing concepts visually together for students, making them easy to understand, learn, and recall. When a student can see how new concepts come together, learning becomes easier and more mentally organized, fitting into the mental schemas of the brain! For this same educationally-based reason, the ABC's are clearly displayed in ever kindergarten room! Check out The Marketing Web and bring your lessons together, and to life, for your students!

The Competitive Edge books, available for individuals and teams, have been a great easy-to-read item for competitors since 1999! See the product pages for these items to learn more.